There is the connection between PEOPLE and SALE, as if it is in their blood. Instinctively, whenever someone hear of a sale somewhere, especially if it is those private sale, they will rush over there, squeeze like mad, get in, and spend lots of money in it. The ladies in my office are talking about the ISETAN sale and it is those that you have to queue for quite a long time just to get in and even if you are in, you still have to plough your way through the sea of people to get to the products, even after that, if you are looking at apparel, you still have to queue for the fitting room. End of the day, they end up with bags and bags of things that they might need but most probably wont need.
I would imagine private sale be something that is more relaxed so you can take your time to go through the things, not like a crazy frenzy.
Promotion stints by companies have degraded so much so that they have lost their meaning.
Should just rename it CRAZY SALE.
